Perfect match: Adyen partners with Billie to offer B2B BNPL for European businesses π€π³; Mastercard's bringing crypto rewards to emerging world πͺπ; ETH faces a critical $3,000 resistance level ππ
FinTech is Eating the World, 22 February
Hey Everyone,
Good morning! Although with a delay, todayβs issue is more than worth the wait as today weβre looking at Adyen partnering up with Billie to offer B2B BNPL for European merchants (why itβs a perfect match + a deep dive into Adyen), Mastercard thatβs bringing crypto rewards to emerging markets (how the finance giant is doubling down on Africa + a deep dive into Mastercard & their latest numbers), and ETH that faces a critical $3,000 resistance level (what this means & whatβs next + some bonus reads). Letβs jump straight into the interesting stuff πΆ
A perfect match: Adyen partners with Billie to offer B2B BNPL for European businesses π€π³
The news ποΈ Netherlands-based payments giant Adyen has partnered with B2B payments company Billie to provide Buy Now, Pay Later (BNPL) services to online shops and marketplaces across Europe.
Letβs take a quick look at this and see why itβs a perfect match.
More on this π The partnership will allow Adyen's merchants to easily activate and integrate Billie's BNPL solution, enabling business buyers to purchase goods and defer payments for up to 30 days, hence, B2B BNPL.
Billie's BNPL solution thus provides an alternative to high-interest corporate credit cards by offering real-time credit approvals and fraud protection.
At the core, this collaboration aims to help merchants better manage their cash flow by receiving full payment upon shipment while also eliminating risks related to payment defaults and fraud.
On top of that, by offering flexible payment terms, merchants can also expect increased conversion rates and higher order values.
The service is currently available in Germany, Austria, Sweden, and the Netherlands, with plans to expand to France, the UK, and Switzerland in the coming months.
βοΈ THE TAKEAWAY
Looking ahead π Adyen + Billie is a perfect example of what FinTech partnerships are all about. A mutual win-win! For Billie, itβs all about distribution and represents a brilliant opportunity to expand its BNPL lending solution to over 400,000 additional European businesses. Meanwhile, Adyen continues to do what it does best - building a single, global payments platform thatβs becoming more and more invaluable for global enterprises. Zooming out, as BNPL services continue rapid adoption globally, this collaboration also positions Adyen and Billie at the forefront of modernizing B2B payments. By merging Adyen's seamless checkout experiences with Billie's flexible lending, businesses now have greater choice in how they pay.
ICYMI: Adyen's strong 2023 performance and outlook for continued growth π [uncovering the latest numbers and taking the big picture view of Adyen & why it should excite you + some bonus deep dives & analysis]
Also: Ramp going into B2B BNPL is a case study for how FinTech should be done β Β [bonus: steal their playbook!]