Another one - PayPal enters the ad business 😲; FinTech startup revolutionizing bill payments via text 📲

FinTech is Eating the World, 29 May

Hey Everyone,

Good morning & happy Thursday! Today’s issue is really interesting as we’re looking into PayPal that’s joining other finance giants and entering the ad business (what it’s all about & why it makes sense + a bonus deep dive into PayPal & why you should be bullish), and a FinTech startup which is revolutionizing bill payments via text (the USP & why it’s worth a watch). Let’s jump straight into the cool stuff 🌶

Another one - PayPal enters the ad business 😲

The news 🗞️ Digital payments giant PayPal PYPL 0.00%↑ is venturing into the advertising business by creating a new platform that harnesses the vast transactional data generated by its nearly 400 million active users.

The move comes as the company seeks to diversify its revenue streams and capitalize on the growing trend of data-driven advertising.

Let’s take a closer look at this and see why it matters (& why you should be bullish on PayPal).